About Us
advinity is a female led boutique digital media consultancy established in 2025, specialising in performance marketing and strategic digital growth. Built on the belief that successful marketing requires both precision and relevance, advinity helps brands connect with the right audiences through data driven strategies, platform aligned execution, and measurable outcomes.
Meet the Founder
Henaa Duttaa founded advinity with a simple belief: marketing should be intentional, measurable, and aligned with business outcomes.
With global experience working across diverse industries, Henaa has helped brands strengthen their digital presence through strategic communication, performance marketing, and audience focused campaigns. Her expertise spans Healthcare, Education, SaaS, Finance, Real Estate, and Automotive, where she has supported organisations in building visibility, driving engagement, and generating measurable growth.
Her career has included working with brands such as Maruti Suzuki, American Express, SAP India, WeWork India, and Gerson Lehrman Group, alongside foundational experience in campaign planning and brand strategy at Dentsu. Holding an MSc in International Marketing from the University of Leeds and an Executive Program in Strategic Digital Marketing & Applied Analytics from IIM Visakhapatnam, she brings a blend of global perspective, analytical thinking, and hands on execution to every engagement.
Recognising that many businesses struggle with fragmented marketing efforts and generic agency models, Henaa established advinity as a boutique consultancy built on selective partnerships and personalised strategy. By intentionally working with a limited portfolio of clients, she ensures every brand receives the attention, strategic depth, and tailored execution required to achieve meaningful growth.
Today, she leads advinity's vision of transforming insights into impact, helping brands navigate an increasingly complex digital landscape through precision marketing, platform relevance, and measurable results.
Brands Worked with
Connecting Brands Beyond The Optics
What We Offer
Go To Market Strategy (GTM)
Market entry planning, launch frameworks, audience identification, and growth roadmaps.
Social Media Marketing (SMM)
LinkedIn and Meta strategy, lead generation, audience engagement, and conversion focused growth.
Content Strategy & Curation
Content planning, editorial calendars, copywriting, creative direction, and platform specific storytelling.
Search Engine Marketing (SEM)
Google Ads management, keyword strategy, campaign optimisation, and performance marketing.
Email Marketing & Automation
Email campaigns, nurture sequences, customer journeys, and conversion focused communication.
Brand Strategy & Positioning
Brand identity, communication strategy, market positioning, and brand consistency across channels.
Why Choose advinity?
Not an Agency. A Boutique Consulting Firm.
We provide strategic guidance, focused execution, and long term partnership tailored to your business goals.
Selective Partnerships. Deeper Focus.
By intentionally working with a limited portfolio of clients, we provide dedicated attention, strategic depth, and tailored execution.
Precision Over Guesswork.
Every decision is guided by audience insights, market intelligence, and platform relevance to ensure meaningful outcomes.
Performance That Scales.
Moving beyond vanity metrics to meaningful conversations and measurable conversions.
Contact Us
We’d love to hear from you. Get in touch with us anytime.
Email Us
henaa@advinity.co
Get In Touch
Let us find a solution that works for you